The impact of Live Streaming today
As time passes by live streaming is becoming an even more valuable tool for brand awareness, event dissemination, a gateway for news, and more. Applications are endless. Video is now one of the most powerful tools to communicate, and we’re seeing a massive growth of technologies around it, all aiming to benefit from a trend that is not showing signals to go away anytime soon. It’s fair to say that live streaming has become the “it” channel to follow and invest in.
No matter the industry you’re in – Broadcasting, Publishing, News, Sports, Education, Gaming (just to name a few!) – you probably, at some point, felt the need to expand your reach beyond traditional channels, and engage in a more personal and interactive relationship with your viewers.
The takeaway? The increasing accessibility of faster internet connection and professional streaming platforms able to distribute to multiple devices has turned live streaming into a booming industry. With that in mind, let’s take a look at some considerations to producing a successful live stream, and its advantage. What’s your gain?
The prospective in live streaming is growing as days go by and brands are taking advantage of it. Video is now the main part of the communication of a brand, or a company and Live Streaming platforms offer a variety of benefits:
For a successful Live Streaming, here are a few things to consider:
MOG has a set of solutions that can help you prepare your live event, from media acquisition (satellite, cable, or fiber), to media preparation, where you can perform any media operations (capture, record, ingest, play, transcoding, encoding, and more), manage your own OTT platform (from content to copyrights, and of course, choosing the best monetization model) and finally, distribute your content to anyone, everywhere.
MOG offers you an end-to-end live streaming platform solution with Vizzi OTT TV Platform. Create high-quality streaming content, and deliver it to any device, anywhere.
Vizzi covers every step of your OTT workflow, from content acquisition to distribution, you can have a unique platform, full of interactive tools to make your content even more exciting to your public. With Vizzi you can:
MOG’s OTT platform reunites a set of features and resources that will make your brand stand out from the crowd:
Live Streaming is an amazing opportunity for brands and organizations to grow their presence online and to reach more public, in a digital way!
Reach out to us to know more about Vizzi and how we can help you set up your own OTT Live Streaming Platform